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Community Advisor Feature: Susan Brattberg

Published: Thursday, October 29th, 2020

Social graphic Susan Brattberg V2

Mentorship is an important part of the Junction program. For this Fall’s Junction cohort, the startup founders will be receiving invaluable mentorship from an expanded team of Community Advisors - a group of Calgary entrepreneurs and innovators who have the knowledge and experience to help guide our founders. This week’s feature is Susan Brattberg!

Susan is an entrepreneur at heart. She grew up in a family business, and jokes that while her family dinners were often disguised as board meetings, hearing about the inner workings of the business instilled an entrepreneurial drive in her from a young age. Wasting no time, Susan and her sister put their knowledge to use and ran a popcorn business and lemonade stands growing up. 

Throughout her time in university, Susan worked with Student Works Painting, which was a hands-on way to learn all about business and entrepreneurship. After graduating, she got involved with the family business, which is now known as Digital School. While completing her executive MBA, she and her sister launched Global eTraining (GeT). GeT started as a pitch to their MBA classmates at the University of Calgary’s campus pub, The Den, and has quickly grown into an award-winning provider of interactive online training solutions, selling over a million courses to learners in over 150 countries. 

When launching Global eTraining, more than 10 years ago, there were not as many resources or mentorship opportunities available as there are now. Because of this, Susan is happy to share any knowledge or insight that could make a founder’s journey easier. Susan also believes in the importance of a strong network. She recalls her dad telling her: “It’s lonely at the top,” something that’s stuck with her, and has solidified the importance of having people to share ideas with.

Susan appreciates the collaboration that exists already in Calgary, and believes there’s room for more moving forward.

“I see it in all these different industries, where everyone’s trying to pave their own way and I don’t think anyone can achieve that on their own, the only way for us to do that is to really work together,” Susan says. 

Currently, Susan has stepped out of the day-to-day running of her business to enjoy mat leave with her six-month-old son, Sylas. On the weekends, she is likely to be found spending time in the mountains. 

Susan’s reading recommendations: The Lean Startup by Eric Ries and Evolution and Revolution as Organizations Grow by Larry E. Greiner

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