Marketing Mistakes We Made (So You Don’t Have To)

Join us for the next Founders Lunch panel discussion: Marketing Mistakes We Made (So You Don’t Have To). This session brings together marketing experts to share the real-world missteps, surprises, and lessons they’ve encountered along the way. Whether you're building your first venture or scaling your latest idea, you’ll walk away with practical insights to help you avoid common traps and make smarter marketing decisions. Bring your questions, grab lunch, and learn from those who’ve been on both sides of the startup journey. Panel: Megan Geyer, Director, Marketing and Communications at Innovate Calgary - moderator Michael Dargie, Founder at Make More Creative Kristin Eberth, Founder at Nocturnal People Dante Luu, Marketing & Public Relations at Carbon Upcycling Technologies Pedro Porto Alegre, VP of Strategy at Cult