Raising Capital 101

Raising Capital 101 is for founders who are looking to learn more about the investment process or are ready to raise funds and want to know where to focus. Over 3 hours sessions, entrepreneurs will will walk away from the program with basic knowledge on funding literacy, a better understanding of the investment landscape and ready to pitch investors!

Date: August 12, 2025

Time: 1 - 4 PM

Location: Platform Innovation Centre (In-person)

In the first session on August 12, we’ll cover:

• • Raising Capital: When to Raise & When to Pause
  • What are you Building? Startup vs Small Business
  • Why All Money isn't Created Equal: Understanding the Tradeoffs among Financing Options
  • Non-Dilutive Capital: The Good, the Bad and the Ugly
  • Equity (Dilutive) Capital: Courting your Ideal Match
  • The Venture Investment Cycle & Where you Fit In
  • Understanding Investor Motivations & Economics
  • Startup Ecosystems

After completing both Raising Capital 101 and 201, you’ll receive the following additional benefits:

• Investor Coach Assignment: 1-hour meeting with a Platform Investor Coach

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