Startup Essentials: Startup 101

What is this program about?

Get the knowledge, tools, and resources you need to navigate the startup landscape with confidence.

If you're an aspiring entrepreneur, have a business idea, or are simply curious to learn more about tech startups, Startup 101 is for you!

The goal of this course

‍Our goal is to get you comfortable with the language of a startup and an entrepreneurial ecosystem. You'll walk away better able to navigate the resources available to you and more confident in taking the next steps – ready to talk to your potential customers or to apply for that dream tech job!

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Joe Williams

Board Member

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Joe Williams

Advisor

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Why Register

After completing Startup 101, you will be able to:

Target Audience:

Understand what a startup is
Identify the difference between a Startup vs Small Business vs Scaleup
Start to articulate the problem using a Problem Statement
Understand what customer discovery is and have tips to start talking to your customers
Talk about you and your idea by building an elevator pitch
Navigate Calgary's startup community

This course is for

New and aspiring founders

People who have identified a problem or have an idea for a business which utilizes technology.
People looking to better understand the resources in the Calgary startup community.

‍

Startup employees and job seekers

Employees of an early stage startup looking to have a better understanding of what it means to work at a startup and how to contribute to its growth.

‍

Students

Students looking to launch a career in tech as a founder or employee of an early stage startup.

New and aspiring founders

People who have identified a problem or have an idea for a business which utilizes technology.
People looking to better understand the resources in the Calgary startup community.

‍

Startup employees and job seekers

Employees of an early stage startup looking to have a better understanding of what it means to work at a startup and how to contribute to its growth.

‍

Students

Students looking to launch a career in tech as a founder or employee of an early stage startup.

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Registration Info

Program available monthly from January 2024!

Startup 101 is a 3-hour course, broken into three segments:

‍‍Startup Fundamentals
The Problem, Customer Discovery and an Elevator Pitch
The Calgary Startup Community and Resources

Are you already familiar with startups and the local entrepreneurial ecosystem, and are looking to learn more about your customer? Register for Platform’s Discover program, an interactive 4-week program.

Program available monthly from January 2024!

Startup 101 is a 3-hour course, broken into three segments:

‍‍Startup Fundamentals
The Problem, Customer Discovery and an Elevator Pitch
The Calgary Startup Community and Resources

The Startups

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Seamless

Seamless is a browser extension that solves the online clothing fit problem for consumers and retailers by using AI to predict the best size and fit for any item.

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PeerX.AI

PEERX.AI is an AI-moderated peer support platform addressing the stigma and cultural taboos of mental health.

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OceanML

OceanML's mission is to empower businesses with useful, cost effective, AI-driven automation solutions.

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Visiwise

Visiwise offers real-time visibility, visualization, and analytics tools, simplifying managing and decision-making for wholesalers and manufacturers's supply chains.

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Rambody

Rambody empowers fitness professionals to expand their business online by providing tools for creating customized workout and nutrition plans.

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TouchPoint By Surety

TouchPoint by Surety is a mobile app keeping people healthy and safe in clean workplaces and facilities. TouchPoint allows organizations to proactively manage the risk of viruses being transmitted from dirty surfaces and reduce the impact of costs and losses from people getting sick.

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