Raising Capital 101 & 201 are expert-led investment readiness workshops designed to equip equip attendees with the essential knowledge and strategies for successful fundraising. These sessions provide a foundational understanding of the investment landscape, capital-raising strategies, and best practices for securing funding rounds.

These workshops offer valuable insights into navigating the fundraising process, ensuring participants are well-prepared to engage with investors and accelerate their funding journey.

After completing both Raising Capital 101 and 201, you'll gain access to the Investor Coach Assignment: A one-hour session with a Platform Investor Coach.

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Raising Capital 101: Building the Right Foundation

Session topics include:

• When to Raise & When to Pause
  Learn how to time your fundraising strategically based on growth stage, market conditions, and internal readiness.
• Startup vs. Small Business: What Are You Really Building?
  Understand the key differences in goals, growth trajectories, and funding strategies.
• Why All Money Isn’t Created Equal
  Explore the tradeoffs between grants, debt, angel capital, VC funding, and more.
• Non-Dilutive Capital: The Good, the Bad & the Ugly
  Navigate the risks and rewards of grants, loans, and other non-equity sources.
• Equity (Dilutive) Capital: Courting Your Ideal Match
  Learn how to evaluate equity investors and choose ones aligned with your values and goals.
• The Venture Investment Cycle & Where You Fit In
  Demystify how venture capital works, from sourcing to exit.
• Understanding Investor Motivations & Economics
  Gain insight into how investors think, what they’re looking for, and how to align incentives.
• Mapping Your Ecosystem
  Discover how to plug into your regional and global startup ecosystems for support, funding, and growth.

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Raising Capital 201: Getting Deal-Ready:

Session topics include:

• Foundations of Raising Capital (Refresher)
  Reinforce key principles and update your fundraising playbook.
• The Venture Investment Cycle: Deep Dive
  Understand how to time your raise and position yourself effectively at each stage.
• Investment Vehicles
  SAFE, convertible notes, equity rounds — what they are and when to use them.
• Due Diligence Demystified
  Know what investors look for, how to prepare, and how to avoid common pitfalls.
• Cap Table 101
  Learn how ownership is structured, modeled, and diluted over time.
• Valuation: What Is Your Startup Worth?
  Explore frameworks for assessing your valuation — and justifying it to investors.
• Startup Investor AMA
  Ask your burning questions directly to active investors in a candid Q&A.
• Where Do I Go From Here?
  Build your personalized next steps and fundraising roadmap.

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