IP Strategy for Startups: From Protection to Scale

Intellectual property (IP) can be one of the most powerful assets a startup builds but relying on a single patent, trademark, or copyright is rarely enough to create a durable and scalable business. At this Founders Lunch, we will explore how startups can develop a thoughtful IP strategy that supports fundraising, market entry, and long-term growth. Through practical insights and real-world examples, our panel will discuss how founders can build and manage an IP portfolio that protects innovation while enabling companies to scale nationally and internationally. What we’ll discuss at Founders Lunch How startups can build a portfolio of complementary IP protections: - Strategy - Timelines - Choosing IP vs. market - Patenting vs. trade secrets or combo of both - How to leverage copyrights (registered vs. inherent, jurisdiction) - Selecting trademark strategy (registered vs. inherent, jurisdiction) Practical insights and real-world examples from our panelists Panelists: Kazim Agha, Patent Agent | Partner, Aird & McBurney Madison Savilow, Director of Marketing, Carbon Upcycling Jordan Smith, Co-Founder & CEO, Quantized Technologies Martin Ciuk, Associate Director, Science & Engineering, Technology Transfer, Innovate Calgary - moderator This event is part of the monthly Founders Lunch Series, which aims to empower and support entrepreneurs. Organized by Innovate Calgary and supported by Alberta Innovates, ElevateIP Alberta, and the TD Ready Commitment Program, this dynamic platform connects entrepreneurs, fosters knowledge sharing, and inspires collaboration. Be a part of this transformative experience to expand your network, learn from industry leaders, and confidently navigate your entrepreneurial journey. ___ Lunch will be provided. Parking is limited. Please park only in designated public parking spots. Parking is $1.50 /every 30m or $10/day, and the building is accessible by transit. The Brentwood Train station is about a 10-minute walk away.