Platform Pre-Accelerator

Join Info Session

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Joe Williams

Board Member

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Joe Williams

Advisor

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Why Register

Target Audience:

How It Works (What You’ll Do):

Over nine weeks, founders move through hands-on bootcamps covering the fundamentals that matter most:

ICP definition, positioning, and early marketing
Sales fundamentals, CRM setup, and repeatable processes
Financial basics, forecasting, and operational readiness
Funding strategy across grants, bootstrapping, and investment
IP and legal fundamentals (with expert support)

Each module includes:

Interactive, in-person workshops
Clear weekly deliverables
1:1 coaching and office hours
Milestone check-ins to maintain momentum

The program concludes with a Founder Showcase, spotlighting what you’ve built.

‍

Program Structure:

‍

‍Week 1: Orientation, ICP & Market Positioning
‍Week 2: Customer Acquisition
‍Week 3: Sales Fundamentals
‍Week 4: Sales Process & Messaging (improving conversion and consistency)
‍Week 5: Financial & Business Fundamentals (understanding the numbers and runway)
‍Week 6: Pitch Foundations
- Focus: Communicating the business clearly
- Deliverables: Draft pitch deck, investor pitch structure, startup storytelling‍
‍Week 7: Funding, IP & Grants
- Focus: Capital strategy according to the strategic priorities of the business
- Deliverables: Funding strategy, IP considerations, relevant grant options‍
Week 8: Investment Readiness
- Focus: Preparing for investor conversations
- Deliverables: Funding strategy continued‍
Week 9: Showcase & Next Steps
- Focus: Visibility in the community, marketing exposure
- Deliverables: Final showcase TED-style presentation, post-program action plan

‍

Who It’s For

This program is a fit if you:

Are building a Calgary-based tech company
Have moved beyond ideas and prototypes
Are actively selling with real customers
Have early traction (revenue, pilots, LOIs, contracts, or consistent demand)
Can commit 6–10 hours/week during work hours and participate in person
Want structure, accountability, and clarity—not theory

‍

This program is offered at no cost, thanks to funding from:

How It Works (What You’ll Do):

Over nine weeks, founders move through hands-on bootcamps covering the fundamentals that matter most:

ICP definition, positioning, and early marketing
Sales fundamentals, CRM setup, and repeatable processes
Financial basics, forecasting, and operational readiness
Funding strategy across grants, bootstrapping, and investment
IP and legal fundamentals (with expert support)

Each module includes:

Interactive, in-person workshops
Clear weekly deliverables
1:1 coaching and office hours
Milestone check-ins to maintain momentum

The program concludes with a Founder Showcase, spotlighting what you’ve built.

‍

Program Structure:

‍

‍Week 1: Orientation, ICP & Market Positioning
‍Week 2: Customer Acquisition
‍Week 3: Sales Fundamentals
‍Week 4: Sales Process & Messaging (improving conversion and consistency)
‍Week 5: Financial & Business Fundamentals (understanding the numbers and runway)
‍Week 6: Pitch Foundations
- Focus: Communicating the business clearly
- Deliverables: Draft pitch deck, investor pitch structure, startup storytelling‍
‍Week 7: Funding, IP & Grants
- Focus: Capital strategy according to the strategic priorities of the business
- Deliverables: Funding strategy, IP considerations, relevant grant options‍
Week 8: Investment Readiness
- Focus: Preparing for investor conversations
- Deliverables: Funding strategy continued‍
Week 9: Showcase & Next Steps
- Focus: Visibility in the community, marketing exposure
- Deliverables: Final showcase TED-style presentation, post-program action plan

‍

Who It’s For

This program is a fit if you:

Are building a Calgary-based tech company
Have moved beyond ideas and prototypes
Are actively selling with real customers
Have early traction (revenue, pilots, LOIs, contracts, or consistent demand)
Can commit 6–10 hours/week during work hours and participate in person
Want structure, accountability, and clarity—not theory

‍

This program is offered at no cost, thanks to funding from:

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The Startups

SEPT

Law firms with 8-15 employees can efficiently manage their entire practice, from our software, from legal work, resource allocation, billing, and financial accounting. Firms can build zero-code automations to automate full admin/Non-Value workflows letting them focus on billable initiatives.

Red Iron Labs

Red Iron Labs is a VR game studio founded in 2016, evolving over the past nine years through VR development services and original game creation. Since launching Muffin Fight in 2021, we’ve expanded it based on player feedback— Gen Alpha loves playing it, and users appreciate its mix of social interaction and friendly competition as a positive, immersive experience. Recognizing the pressing need for innovative engagement tools in K-12 education, we are transforming Muffin Fight into a VR-based social engagement tool that helps K-12 students build soft skills, collaborate, and connect in digital spaces—while also paving the way for future applications in higher education research, corporate training, and esports.

IMOnline Technologies Inc.

IMOnline is an AI-powered platform that enables entrepreneurs and small businesses to create and manage conversion-ready e-commerce and portfolio websites in minutes. With no coding, design, or copywriting required, it offers AI-driven content creation, design, analytics, marketing tools, and essential integrations to streamline online business management. Our unique combination of multimodal and Agentic AI, along with an intuitive mobile app, empowers users to effortlessly build, manage, and scale their online presence.

People Connect

Interview Box streamlines your hiring process by intelligently pre-screening candidates through AI-powered resume scoring and one-way video interviews. Our platform analyzes candidate fit, providing a percentage match for each role, and facilitates seamless collaboration among hiring teams. This helps you quickly identify top talent and make data-driven hiring decisions.

ACS Automated Cleaning

ACS is the future of industrial cleaning. We specialize in delivering cutting-edge cleaning, maintenance, and restoration solutions through proprietary robotics and automation, tailored for the oil & gas, railway, and mining industries. Our suite of innovations—including the Eliminator washdown cannon, the Cyclone circulation system, and the Overseer software—reduces labor needs, enhances safety, and drives efficiency in high-risk environments. We help our clients scale by modernizing traditional methods and adopting robotics and automation so they achieve faster turnaround times, superior results, and significant cost savings to our clients.

Shark Indicators

Shark Indicators has specialized in providing software solutions to home-based retail traders using the NinjaTrader platform for over 12 years. Our products are unique in the ecosystem and have empowered nearly 4,000 customers to develop automated trading strategies without code.

Made It Legal

Made It Legal is an online tech platform that creates contracts and other legal documents for businesses and enables internal and external teams to collaborate on how they write, sign, and manage their contracts. When needed to supplement our tech offering, we also have on-demand lawyer support through our Lawyer Marketplace. Our platform saves large to small businesses hours (even days) of time and thousands of dollars by making their legal work automated and efficient.

Optave AI Solutions

Optave improves up to 7% of corporations' net profit by giving A.I. superpowers to their support team.

Tarkka Manufacturing Solutions Inc

Tarkka Manufacturing Solutions is revolutionizing adaptive seating with our innovative Tetrx™ system that significantly reduces MDRPI (Medical Device-Related Pressure Injuries) and enhances patient comfort. We serve healthcare providers, therapists, and wheelchair users by delivering personalized, cost-effective seating solutions that streamline clinical processes. By leveraging cutting-edge manufacturing techniques and advanced materials, Tarkka is poised to transform the $1.35 billion U.S. wheelchair seating market and set a new standard in adaptive mobility solutions.

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