What is this workshop about?

What You’ll Learn

In this session, you will learn how to:

  • Define a clear, focused go-to-market strategy for your startup or product
  • Build a simple, repeatable sales pipeline from first touch to close
  • Understand the key stages of a funnel and where deals typically break down
  • Win more by gathering multiple stakeholder viewpoints and using that information strategically

What You’ll Do

This is a practical, interactive session, not a lecture. You'll leave with real building blocks you can immediately apply, including:

  • A draft go-to-market approach
  • A basic but functional sales pipeline framework
  • Clarity on your next 10-20 customer actions
  • Tools to prioritize outreach and follow-up

What You’ll Walk Away With

  • A draft go-to-market approach tailored to your startup or product
  • A basic, functional sales pipeline framework you can start using immediately
  • Clarity on your next 10-20 customer actions
  • Tools to prioritize outreach and follow-up so deals don't fall through the cracks

Who This Is For

This session is designed for:

  • Early-stage founders building their first sales motion
  • Startup teams moving from validation to traction
  • Operators or program participants ready to deepen their sales skills
  • Anyone who has started talking to customers and now needs structure

Co-Created & Facilitated By

This workshop is led by experienced builders who have taken products from early prototypes to scalable systems — and know where founders get stuck along the way.

Tim Duthie– Sales Transformation Leader | Capability Builder Tim helps founders and leaders scale their businesses with a simple, practical, people-first approach. He has worked with startups and established organizations across resources, agriculture, retail, and the public sector. Tim is the founder of Morningbird Solutions, built on the belief that "tools don't change businesses; people do," and hosts The Accidental Salesperson podcast, where he reinforces a core message: we're all in sales.

Pricing

$25 Non-Members

$25 +gst Single Workshop Seat.

$10 Members

$10 +gst Single Workshop Seat.

Learn more about Platform Membership

Refine what you’ve built. Focus on what matters. Scale with intention.

You May Also Like:

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Sales 101: From Insight to Outreach

Sales 101: From Insight to Outreach
Workshop Details
Schedule
June 24, 2026
6:00 - 8:00 PM
Fees
$25 +gst Single Workshop Seat.
(Non-Members)
$10 +gst Single Workshop Seat.
(Members)
Location
In-Person at the Platform Innovation Centre, Classroom 1
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